In 2014, the world of computing as we know it changed. This was the year that mobile computing overtook desktop browsing, pushing smartphones and tablets into clear focus as the number one way people surfed the web. Today, this remains true and in fact, mobile browsing has blown desktop computing out of the water thanks in part to annual smartphone improvements and the rise of popular tablets like the iPad.

When you ask a question, you’re looking for an answer and if you have to ask the question, it means you don’t have that answer. This might sound like circular logic, but it’s actually the concept behind search engines: designing an answer machine that helps to educate you on the questions you have to ask, no matter what form they may take. The question and answer system of your ecommerce’s on-site search function works the same way.

Celebros is the global leader in Natural Language Site Search, Merchandising and Navigation technologies for online retailers. Through intelligent concept-based and semantic algorithms, Celebros’ Site Search understands the shopper’s intent, queries and personalized search terms. In return, Celebros’ natural language Site Search delivers relevant and accurate results the first time and every time on the first page resulting in higher conversion rates, increased AOV’s and turning more visitors into paying customers.

If you’re thinking about upgrading your on-site search function, there’s no standard more superior than the Celebros Site Search for Magento. Why choose Celebros for your magento site? Here are 20 reasons.  But before we name them off, in the sake of full disclosure, we’re not the type to "toot our own horn"…much. But this time, we couldn’t resist:

Words like “with,” “without” and “including” are simple enough to understand, but in the context of on-site search, they could have a critical impact on the results returned. They’re called qualifiers and if your ecommerce site isn’t equipped with a semantic search function like Celebros, it’s words like this that are going to cause you and your customers some major headaches.