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Celebros Cross-Sell Recommendations Engine Meets Mistergooddeal.com
Mistergooddeal.com financial figures echo a multi-million-Euro yearly growth in revenues following the deployment of the Celebros Cross-Sell Recommendations Engine. Piscataway, NJ, October 7, 2009 – Mistergooddeal.com, a top 15 online retailer in France, continues its ongoing e-commerce success adding the Celebros Cross-Sell Recommendations Engine to its repertoire of e-commerce solutions.
“We fit the Celebros Cross Sell into our website with virtually zero efforts in December 2008. The product generated new shopping opportunities across all the product pages. We generated impressive new sales out of our existing user- and product-base – without having to significantly modify our site. Conversion rate of recommended products reached 1.55%! explains Dielly Balu, Marketing Project Manager at Mistergooddeal.com.
This ever growing online French specialist in home and family appliances with competitive prices has learned the importance of reliable and efficient product-recommendation technology. As often is the case with electronic purchases, Mistergooddeal carries a myriad of accessory and related products that customers are also interested in buying but have trouble finding or remembering to buy. With the use of Cross-Sell, Mistergooddeal customers are well taken care of when memory cards appear as a recommended product to purchase with one’s camera , speakers for one’s television, or Playstation accessories with one’s console.
“Our Cross-Sell product is really unique in automating the whole recommendation process, making it possible to make additional recommendations next to each and every product the shopper is interested in – an impossible task when making matches manually. Mistergooddeal numbers are an excellent example of how Cross-Sell CAN sell!” said Ofer Alt, Celebros’ CEO.
The Celebros Cross-sell product dynamically generates recommendations based upon a combination of detailed metrics including product category, clickstream, purchases, and shopping cart information.
About Mistergooddeal.com Mistergooddeal, a leading home appliance and furniture Internet retailer, carries more than 120,000 products in stock thanks to strong partnerships formed with the biggest brand names. Mistergooddeal’s success lies in offering a guaranteed innovative and efficient user experience throughout the purchasing process: competitive prices, a large product selection of top brand names, effective help with product selection (buying guide, demonstration videos, customer reviews) and a large variety of optional services (extended warranty, home delivery and customer service – the 2009 winner of the French SAV customer service award).
About Celebros Celebros is a global leader in site-search, navigation, and additional revenue-optimization solutions for online retailers through its creation of an intelligent concept-based search, revolutionizing the e-commerce shopping experience. Celebros focuses on improving the financial indicators of online stores, deriving unquestionable business value in the form of increased Conversion Rate and Revenues.
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