Product Attributes, Refinements, Search & Navigation

Written on March 19, 2015 at 1:39 pm

What I continue to find being amazing (to me) specially living in the times of “big data” is that merchants of all sizes do not invest enough time, effort, money and resources to enrich their data with relevant product attributes.  Attributes should be your (the merchants) best friend and be used correctly on the product  Continue Reading »

Why Do I Need Site Search

Written on January 12, 2015 at 9:58 pm

Why Do I need Site Search

Costumes.com.au Magento Site Search Case Study

Written on December 9, 2014 at 6:11 pm

THE CLIENT | Costumes.com.au Costumes.com.au sells costumes and accessories both online and via wholesale (including shoes, hats, wigs, party supplies and more) and boasts an impressive catalog of over 10,000 SKU’s. This makes Costumes.com.au one of the largest costume catalogs in Australia! Costumes.com.au is based on the Magento platform and has been successfully enjoying the Celebros conversion technologies for  Continue Reading »

Celebros Site Search Acts as a Conversion Tool for Magento Shoppers

Written on July 29, 2014 at 5:48 pm

Conversions are king when it comes to running a Magento ecommerce store: without them, you won’t be a player in the ecommerce market for long. But, did you know that only roughly two percent of traffic to any given ecommerce site results in a conversion? How, with such a miniscule margin for success, do ecommerce  Continue Reading »

site search questions we all have but were afraid to ask

Written on July 16, 2014 at 5:45 pm

Q.  Why do I need Site Search?  A.  Did you know that 5-25% of all your site visitors use your Site Search bar?  Did you know that Site Search visitors are more likely to make a purchase “today” vs. a non-Site Search visitor a.k.a. a “browser”?   Why you ask?  The reason is simple.  Let’s say  Continue Reading »

Giving Magento Shoppers The Products They’re Looking For With Celebros Site Search

Written on April 4, 2014 at 7:24 pm

It may seem counter-intuitive as a Magento ecommerce operator, to give people one option as opposed to many, hoping that they’ll catch their eye on several things along the way. But, consider this: shoppers are more likely to pull the trigger on that one item they want, as opposed to a cart full of impulse  Continue Reading »

How Celebros is Redefining the World of e-Commerce with Conversion Technologies

Written on March 25, 2014 at 1:25 pm

In the world of e-commerce, it’s fair to say that all e-retailers share a common goal: To convert browsers into paying customers. While an excellent site search function is key piece of the pie, how a site organizes, catalogs and merchandizes product are crucial ingredients for lowering bounce rates and increasing conversions. Successful online shops  Continue Reading »

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