“Advertising moves people toward goods; Merchandising moves goods toward people.”

-Morris Hite

You know how profitable it is when high-margin products are promoted over less profitable ones, something that’s not
always easy to implement.  In just minutes, the powerful Dynamic Merchandising Engine allows you to create banner,
category promotion, alternative products and redirect campaigns. For example, you can create a banner promoting free
shipping for the 50 most popular search queries on your site.