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The conversion blog

By now, if you have an e-commerce site — especially one operating on a platform like Magento — you’ve heard the buzz about natural language processing (NLP) being used in Site Search. More than just another trend or gimmick, NLP has become a powerhouse in the realm of on-site search and has paved the way for a vast number of benefits reserved only for those who are intent on improving their business by advancing their site search capabilities.

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